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Healthcare120 days

Pulse Clinic

Educational reels turned a clinic into a trusted health brand.

We helped a multi-specialty clinic build authority with myth-buster reels featuring their senior doctors.

Followers
90038K
+42x
Appointment bookings
60/mo420/mo
+600%
Cost per lead
₹520₹140
-73%
Doctor visibility
1.6M reach

The challenge

Healthcare content is restrictive and easily looks dry. The clinic wanted credibility without sounding clinical.

Strategy

  • Cast 4 senior doctors as relatable on-camera experts
  • Build a myth-vs-fact reel format anchored to common queries
  • Drive consultations via WhatsApp CTA

Execution

  • Monthly batch shoot — 16 reels in 2 days
  • Compliance-checked scripts for medical accuracy
  • WhatsApp-first booking funnel

Results

  • 7 reels crossed 500K views
  • Appointment bookings up 600%
  • Two doctors became regional micro-celebrities

Want results like Pulse Clinic?